To Atlantic Tire & Service, nothing is more important than its customers. That's why community involvement is such a priority. In fact, the company has won several awards based on its commitment to the community.

In 2008 and 2001, Atlantic Tire & Service won the Cary Chamber's Community Service Award. Its president received the 2006 Citizen of the Year Award, in large part, due to the company’s focus on community outreach. In addition, it also won the Morrisville Chamberr Small Business of the Year Award in 2008.

According to the Morrisville Chamber President Sharon Rosche, “We chose Atlantic Tire & Service because of its commitment to customer service and dedication to the community. It was apparent that the company practiced what it preached because of its business growth.”

Atlantic Tire & Service sponsors and supports dozens of local community projects and school fundraisers a year. It also encourages its employees to join Rotary Club or Jaycees and to participate in philanthropy projects like the American Cancer Society's Road to Recovery program.